Since 2005, I’ve been telling you about my friend Ed Rueda and his dream of making NASCAR an important part of Latinos' sports realm. In 2006 I made my case on why that would be a wise investment. 2007 was the year when Ed’s Rueda Racing was born.
What was only a dream in one man’s mind back then, now in early 2009 has become a full fledged reality:
Rueda Racing is fully established and this year will field a team in the NASCAR Camping World West Series, the NASCAR Western States Late Model Series, and a satellite team in the USAC Western States Series.
Not only does Rueda Racing has a diverse roster of drivers in Carlos Contreras, Mike Gallegos, Quintin Crye and Darin Martinez-Stahl, but they have landed a deal with the producers behind Wife Swap and the Two Coreys (RDF USA) to air a docu-drama television show highlighting the behind the scenes of Rueda Racing (March – November , 2009). 
Combine this with a road show that will put your brand face to face with hundreds of thousands of potential Hispanic customers, and tell me what is there not to like about this deal…
Interested? Email me for more information on how to get your brand on Ed’s Cars. You’ll see that ROIs like these are scarce, to say the least.
Ladies and Gentlemen, Start Your Engines!!!
